A real family affair
MyFIT Quests is built by a family, for families. No big corporation and no faceless team, just a small, close-knit team pouring our hearts into something we genuinely believe in. That is exactly why it stays personal, honest and refreshingly down to earth.
Meet the Owner/Founder
Ian Liggins
Hi there! I’m a devoted family man who finds joy in the simple pleasures of life, whether it’s cheering on Manchester United, catching the latest sports events, or spending quality time with my loved ones. A few years back, I realised I needed a change. My lifestyle choices weren’t the best, and I was struggling with my weight.
That’s when I discovered the Couch to 5K program. It was a game-changer for me. Not only did it help me get back on track physically, but it also sparked a newfound passion for running. The journey wasn’t always smooth; motivation had its highs and lows. But the sense of accomplishment I felt after completing my first marathon was indescribable.
Through this experience, I noticed a gap, a missing piece for those seeking sustained engagement in their fitness journeys. That’s why I created this platform: to offer structured challenges, foster a supportive community, and keep the spark alive for anyone looking to make lasting lifestyle changes.
MyFit Quests began with a simple but powerful vision:
To turn movement into something meaningful.
As wellness professionals and everyday humans navigating the highs and lows of fitness culture, we saw how many people struggled with motivation, burnout, or just didn’t feel included in the typical gym environment.
We asked: What if fitness felt like an adventure, not a punishment?
What if people could unlock progress like levels in a game, celebrate milestones, and track mental, emotional, and physical wins, not just numbers?
That’s how MyFit Quests came to life: a platform that combines storytelling, expert support, milestone motivation, and a gamified experience to help people move consistently and feel great doing it.
Whether you’re walking your first 5K, meditating for the first time, or climbing a virtual mountain, this space was built for you.
Because we believe wellness should feel like a quest worth taking.
Meet Our Marketing & Creative Design Director
Nicola Liggins
I’m the Marketing & Creative Design Director here at MyFIT Quests, and I’ve had the joy of building this platform alongside my husband Ian. With a background in business strategy, creative marketing, and digital design, I love making things feel simple, inspiring, and genuinely helpful – especially when it comes to health, fitness, and wellbeing.
Whether it’s shaping the brand, designing the platform, or creating uplifting campaigns and content, I’m here to help you feel supported, motivated, and confident as you take small steps toward big changes.
As a business owner, mum, and wellness advocate myself, I know how challenging it can be to juggle everything and still find time for you. That’s why I’m so passionate about what we’ve created here at MyFIT Quests – a space where you can show up exactly as you are, take the pressure off, and start building healthy habits that actually stick.
More than a tracker. An adventure.
Real routes, live maps
Pick an iconic real-world journey and watch your avatar move along it as you do, with Max narrating every milestone you reach.
Rewards worth the miles
Finish a quest and earn a real medal and t-shirt, plus a growing library of new adventures added all the time.
Built for the whole family
Move together, cheer each other on, and add your children in a safe, kid-friendly space where under-16s go free.
Ready to start your adventure?
Come and take on a quest worth taking. We built it for you.
Explore all quests
